Case

Studio Z modernizes financial app Ouze, enhancing user experience

Studio Z, part of the Calcenter group, has modernized the financial app Ouze, which previously had 400,000 monthly accesses. This update is part of the company's digital transformation strategy.

 
 

Project Scope

Aiming to redesign the screens to make them more intuitive, simple, and visually appealing, Studio Z partnered with Premiersoft. Our focus was to understand the business and validate the different customer journeys within the app, thereby ensuring optimal performance and an enhanced user experience.

Impacts and Advantages

Produced results

Active Users

Active Users

An increase of 3,106 users following the launch of the new app.
Usage Frequency

Usage Frequency

The Ouze app experienced an increase of 179,183 daily accesses.
Personal Loans

Personal Loans

The conversion rate for the service saw a growth of 47%.
Services

Services

The service uptake rate increased by 372%.

Tecnologies

Testimonial

We are immensely grateful to the Premiersoft team for the outstanding work they delivered in developing our app. The quality and efficiency of the project exceeded our expectations, enabling us to not only meet but also surpass our established goals. Premiersoft has been instrumental in helping us innovate and optimize our processes, and we are excited to continue this promising partnership, confident that future deliveries will be equally exceptional.


André Silveira Guedes
IT Business Manager

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